Hello all! It’s been a while… I have just read this article on the fantastic new Guardian Science Blog. If you are in any way interested in the sciences I would recommend wholeheartedly that you subscribe.

I was interested by the question posed towards the end: to paraphrase ‘How is moving to a less popular, albeit BBC, channel going to increase viewership?’. The first thing that really springs to mind is that, provided licensing has been done properly, this often brilliant series of lectures will appear on iPlayer. We all love iPlayer. It makes TV catch up a dream, it doesn’t have any ads. To steal a characteristic often attributed to Apple: It just works. I have lost count of the number of rather interesting programmes I have stumbled up on there whilst avoiding doing something ‘practical’ so the addition of these lectures to the repertoire would be rather welcome.

YouTube or an individual site’s player are grand, but discovery of these things falls outside the usual range of many non-social-media (read: normal human being) types. If we want more people to end up watching the lectures then perhaps having them show up as part of the boredom-avoidance iPlayer-scouring might not be a bad idea. Thoughts?